Archive for June, 2009

Car for sale

Wednesday, June 17th, 2009

Leasing automobiles to the public is big business for new- car dealerships. Consumers who couldn’t get financed on their new-car purchases, can easily lease even more new-car product for about the same monthly payments, as in the past. Leasing became too “easy” for many consumers. They continue leasing their cars, over the years, not realizing their economical loss — of not owning any car’s equity. Soon after, leasing became more complicated as “aggressive” sales managers realized their profit potential — getting more up- front cash form customer yielded them additional dealership profits. Thousands of excited leasing-customers paid their up-front “new-car-delivery” fees with their credit cards. With even fewer consumers having available credit-card cash on them, car dealers continue to “recycle” their “old” new-car leases with expensive brand new cars. Evidently, this is the “latest” means by manufacturers to “push” more product on previous new-car customers